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Customer Management

Latest Contributing Articles


Customer Relationship Management and Marketing
One of the best methods for customer relationship management is a proactive process to increase customer satisfaction. Discover proactive methods of CRM marketing.
Customer Relationship Management Methods
One of the best marketing techniques for customer relationship management is one-on-one interaction with the customer. Discover methods of marketing by association.
Customer Retention and the WOW Factor
Word of mouth marketing can be the best or the worst form of advertising. Use the WOW factor to increase customer retention with positive word of mouth marketing.
How to Successfully Close a Sale
Customer management and marketing tips to effectively close a sale, considered the most difficult in the selling process before forging a new customer relationship.
Christmas Gift Card Incentive Programs
This article looks at the benefits of the Christmas gift card in the context of offering Christmas deals and as part of the customer relationship management (CRM) process
How to Create Customer Satisfaction Surveys
Discover methods of creating customer satisfaction surveys for a high return rate. Make sure the right questions are asked to help improve customer retention.
How to Sustain Customer Satisfaction and Loyalty
Ways to maintain customers' satisfaction, and ensure they keep coming back for more sales orders.
Customer Complaints Should Be Taken Seriously
Customer complaints should be listened to and appreciated. It is an important way to improve products and services, to satisfy customers and keep them.
How to Follow-Up a Business Sale
Tips for how to manage customers, like following up after a business sale and why it should be done, without disregarding their needs despite their promise of a sale.
Business Marketing Ideas with Customer Focus
Brilliant ideas and insights to keep customers via successful marketing strategies, promotions, campaigns, and other marketing tactics.
Data Warehousing Processing Environments
There are two interrelated information processing environments in a data warehouse, which serve different purposes for business analysts.
Customer Service & Responsibility
With an increased focus by the customer on receiving excellent service, who has responsibility for providing the service?
Do-it-Yourself Business Collection
Using third-party agencies for business collections should only be a last resort. Most problems with receivables can easily be avoided with the right system in place.
Handling Customer Complaints
Even difficult customers can be turned into satisfied clients with good Customer Service Management. Basic advice and specific steps for handling customer complaints.
How to Find a Help Desk Software Solution
What computer programs are available to manage a call center and why should a company invest in such a program?
How to Set up an IT Help Desk
Call logging software allows a company to get a professional customer care call center operational in a matter of hours and it does not have to be an expensive process.
Managing Customer Data is Key to the Future
The accelerating pace of the modern business climate has an effect on all aspects of business- customers, technology, organizational culture, and business strategies.
How to Increase Clientele in a Down Economy
During poor economic cycles many corporations attempt to survive while a small few continue to thrive. This article discusses how to gain market share in difficult times.
Online Shopping Concerns
Many reforms have been enacted in the banking industry because of its history of crisis, and consumers are now changing the way that they manage their money.
Shoplifting Prevention Tips and Plans
Some consumers are always a problem for businesses. Dishonesty is a two-way street and business and government predation has a flip side, consumer predation of them.
CRM Benefits to Transportation Industry
From travel agencies to trains, from the airline industry to trucking firms, there are numerous benefits in the application of technology and CRM solutions.
Shopkeepers Act to Curb Shoplifting Criminals
Plymouth Against Retail Crime (PARC) is a group of shop owners who have grouped together in order to tackle the issue of thefts from shops. Read how this scheme works.
Data Mining Tools
Analytical tools for mining customer data fall into four categories, each of which leads to the final analysis and interpretation of the data.
Net Promoters Drive a Company's Growth Engine
While revenue, EBITDA, and margins are just a few of many financial metrics, lesser known Net Promoter Score is the wave of the future to drive a company's growth engine.
Two-Way Dialog: Customer Input to CRM
A new approach to this marketing challenge gives customers control over a subset of information stored in CRM systems, enabling customers to provide input.